Good morning and happy Memorial Day to all my US friends!
This week's Biz Tip is once again about Instagram. I have harnessed Instagram to be the #1 marketing source for my business, and as such, I rely on all sorts of tips and tricks to make it as effective as possible. Last week I shared Planoly with you, which is the scheduling app I can't live without. This week - I'm sharing Linktree with you.
Linktree is an online tool that allows you to set up multiple clickable links. These links can be accessed through one generic link. For example, I have mine set up so that when someone clicks the link in my Andrea Kinnear Photography + Design Instagram bio, they are directed to four link options; Photography Services, Consulting Services, Blog Post 1, Blog Post 2.
Below is an example of what viewers will see when they click on your custom Linktree link:
By creating this link funnel, you are able to drive traffic QUICKLY to the areas you either want clients to visit, or areas that your clients are most interested in.
So, if you're not on the Linktree bandwagon, I would suggest doing so. The first four links are free, and that's three more links than you ever had without it! Drive traffic to your portfolio, your customer review section, sign up pages, stores etc. It's worth the 5 minutes it takes to set up, and yes, it really only takes 5 minutes.
*Andrea Kinnear Photography + Design, LLC, was not paid to write this post. Information presented is personal opinion only.